The Ventura County and Santa Barbara County District Attorney’s Offices announced today that they have filed a civil case against The Kroger Co. in Santa Barbara Superior Court alleging violations of California’s false advertising and unfair competition laws. Kroger operates numerous grocery stores in California under familiar names such as Ralph’s, Food 4 Less, and Foods Co.
The complaint alleges that Kroger falsely advertised the calorie content of its Carbmaster bread products, from approximately November 2018, to at least June 2022. During that time, Kroger prominently advertised on the front packaging of Carbmaster Wheat and Carbmaster White breads that they contained 30 calories per slice, when in fact they are alleged to have contained 50 calories or more.